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Four visionary companies snag Innovation Awards


Excerpt from Portland Business Journal Printed Edition, InnoTech Conference Guide pg. 6, April 7, 2006

Technology knows no boundaries as it indiscriminately changes the landscape regardless of industry segment.

Advertising, exotic metal alloys, auto dealers and Spanish-language tutors from Guatemala are all fair game for disruptive – and that’s good in this case – technologies that show us new ways of achieving old goals.

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SPEAK SHOP

Want to learn Spanish? Buy yourself a dictionary, enroll in a community college class if you have time, buy CDs to listen to in the car; or, better yet, move to Mexico for a year and force yourself to learn the language. Or, sign up with Speak Shop.

The company, which was launched last year, provides users with an online network of private Spanish tutors located in Guatemala. The independent tutors, many of whom are working their way out of poverty, set their own rates and hours.

Students get access to tutors who already are immersed in Latin American culture. And Speak Shop gets revenue from student membership and franchise fees.

By the end of its second year, Speak Shop expects to be at the break-even point.

Founders Clay and Cindy Cooper both have experience in Latin America and international management experience. They are targeting individuals and institutions such as colleges and universities, government agencies and corporations.

One user who came back from a Central American vacation with the realization his Spanish skills needed polishing, said he was “amazed. Talking with people who live in the country gives you a flavor you just can’t get from a book, CD or even a Spanish class.”

Speak Shop’s founders are particularly proud of the link between their success and the economic success of their tutors. “Through technology, trading networks and micro-entrepreneurship, Speak Shop delivers a scalable model that promotes community economic development in impoverished areas.”

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